Gates v Garfield
Those of us who love “On the Media” on NPR and the sarcastic Bob Garfield will appreciate that a one on one with Bill Gates is probably not going to turn out well. Unlike the fawning Businessweek type business rags that getting on their knees talking to business not-so-luminaries (anyone remember Business at the Speed of something..), Garfield has no such pretentions that marketing and media is all dollar driven.
Bob asked Billy G what he thought of the Apple Ads featuring John Hodgeson
GARFIELD: I want to ask you one more thing: Those Mac ads — how do you feel about the John Hodgman character?
GATES: I can’t comment on someone else’s ad.
GARFIELD: OK … but he’s you.
GATES: Yeah, I’m not gonna comment on someone else’s ad.
GARFIELD: OK, well, Bill Gates, thank you so much for joining us.
(Silence)
GARFIELD: Can I just have a clean goodbye?
(Silence)
GARFIELD: OK, can you just say goodbye? Thank you or goodbye or something like that?
GATES: Goodbye.
Anyone would think he was interviewing Dick Cheney……



