According to the Rotorua Tourism Board based in New Zealand, Destination Rotorua, Hugh Hefner has struck a deal with the Rotorua Museum Centennial Trust to convert the final stage of the Rotorua Museum development into his Playboy Holiday Mansion.

Hugh flew to Rotorua following the announcement that scientists from Italy’s University of Naples had discovered a link between hydrogen sulphide – the gas that gives Rotorua its rotten egg smell – and male sexual arousal.

Destination Rotorua Tourism Marketing general manager Don Gunn expects the Playboy Holiday Mansion development will raise more than a few eyebrows in the local community, and says the long-term benefits for local tourism are huge.

Rotorua is a popular tourist destination for those wishing to see volcanic geysers, mud pools and other geothermal activity. The city is also known for it’s spas because of the  natural therapeutic water and mud treatments available in the region. The study from the University of Naples has given tourists another reason to travel there.

[Click on Image to goto Rotorua NZ Video]

Rotorua is a city on the southern shore of Lake Rotorua in the Bay of Plenty region of the North Island of New Zealand, and Rotorua District is the encompassing local authority area. The city has a population of 55,600, the district 68,000^[1]. It is 60 km south of Tauranga, 105 km south-east of Hamilton and 82 km north-east of Taupo. The District is divided between the Bay of Plenty (61.52 percent of its land area) and the Waikato (38.48 percent) Regions. Rotorua’s suburbs are Ngongotaha, Fairy Springs, Selwyn Heights, Kawaha Point, Western Heights, Pukehangi, Pleasant Heights, Mangakakahi, Sunnybrook, Pomare, Utuhina, Ohinemutu, Koutu, Hillcrest, Matipo Heights, Glenholme, Fordlands, Springfield, Rotorua West, Fenton Park, Whakarewarewa, Waipa Village, Tihiotonga, Ngapuna, Lynmore, Te Ngae, Owhata, Hannahs Bay, Holdens Bay and Rotokawa.

Rotorua is well-known for geothermal activity. There are a number of geysers, notably the Pohutu geyser at Whakarewarewa, and hot mud pools located in the city, which owe their presence to the Rotorua caldera.

In New Zealand today is April 1st.

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